The Superconductors
Meet people whose ideas helped change the way millions think about success, wealth, leadership and life.
Bruce Goldwell's Definition
A Superconductor Keeps Value Moving
In physics, superconductivity describes the remarkable ability of certain materials to conduct electrical current with extremely little resistance.
Bruce Goldwell uses the term Superconductor as a metaphor for a particular kind of person.
A human Superconductor does not merely accumulate.
They conduct.
They help useful things move from one person to another.
Ideas
They share ideas that may help another person see
something differently.
Knowledge
What they have learned becomes useful to someone else.
Encouragement
They help people keep moving when circumstances make
quitting seem easier.
Relationships
They recognize people who should know one another.
Resources
They help people discover tools, information and
resources that can move them forward.
Opportunity
They open doors rather than simply protecting the
doors opened for them.
Leadership
They use influence to strengthen other people.
Possibility
They help others recognize possibilities that may
have been invisible before.
A Superconductor doesn't merely accumulate.
A Superconductor conducts.
Rethinking Networking
How Valuable Is Your Network?
People often measure a network by numbers.
How many contacts are in your phone?
How many people follow you online?
How many business cards have you collected?
How many influential people do you know?
But those numbers may reveal very little about the actual value of a network.
Imagine two people.
One knows thousands of people but rarely makes an introduction, shares useful knowledge or opens a door.
Another knows only a few hundred people but constantly notices opportunities to help them.
Someone needs a publisher.
Someone else needs an investor.
Another needs encouragement.
Someone needs a mentor.
Another simply needs to meet the person standing on the other side of the room.
Which person has the more valuable network?
Your network is not measured by how many people you
know. Its real value is measured by how much
possibility moves through it.
Everyone Has Something
You Don't Need Wealth or Status
One of the most important lessons behind the Superconductor philosophy is that contribution does not have to wait until you become successful.
You may not have money.
But you may have knowledge.
You may not have influence.
But you may know someone.
You may not have an impressive title.
But you may have experience.
You may not have an answer.
But you can listen.
You may be struggling yourself.
But you can still encourage another person who is struggling.
Almost everyone has something they can conduct.
You don't have to wait until you become successful
before you become useful.
The Seven Traits
How Superconductors Operate
The people may be different, but several patterns appear repeatedly in those who naturally conduct possibility.
1. They Listen
Superconductors listen closely enough to discover what another person actually needs.
2. They Connect
They recognize relationships others may not see and bring the right people together.
3. They Share
Knowledge is circulated rather than hoarded.
4. They Encourage
They help people see possibilities beyond their present circumstances.
5. They Contribute
They enter relationships asking what they can add, not simply what they can receive.
6. They Collaborate
They understand that partnership can multiply results rather than divide them.
7. They Conduct
They keep ideas, knowledge, encouragement, relationships and opportunity moving.
The Power of Connection
Four Words Can Change a Life
Some of the most valuable actions in business and life begin with four simple words:
"You two should meet."
Think about what can begin with an introduction.
A business partnership.
An investment.
A new client.
A publishing opportunity.
A speaking engagement.
A mentor relationship.
A friendship.
Perhaps even an entirely new direction in someone's life.
The person making the introduction may receive no money and no immediate benefit.
Yet something valuable has been created.
Bruce Goldwell calls the accumulated value of this kind of trust and connection:
Connection Capital
Connection Capital is the accumulated value created when
people trust you to connect them with other people,
knowledge, resources and opportunities.
Superconductivity in Action
It Can Look Different in Every Person
There is no single personality type required to become a Superconductor.
One person conducts through speaking.
Another through teaching.
Another through introductions.
Another through writing books.
Another through mentorship.
Another by creating communities.
Another by helping people become visible.
Another by turning personal adversity into lessons that strengthen others.
The method changes.
The principle remains the same.
Something valuable enters your life.
You help it continue its journey toward someone else.
An Environment for Superconductors
Berny Dohrmann and CEO Space
CEO Space became a powerful example of what can happen when people are intentionally brought together around contribution, learning and cooperation.
Berny Dohrmann understood that entrepreneurs needed more than information.
They needed an environment.
A place where people could learn from one another.
Where someone might know the answer to another person's problem.
Where introductions could happen naturally.
Where entrepreneurs could begin viewing one another as potential collaborators rather than automatic competitors.
CEO Space demonstrated a central Superconductor principle:
Opportunity often exists in the space between two people
who have not met yet.
Explore CEO Space
Berny Dohrmann
From My Time in The Space
Learning to Contribute Before Having Much to Give
Bruce Goldwell experienced the Superconductor principle personally.
When he first encountered Berny Dohrmann and CEO Space, Bruce was homeless.
He did not arrive with wealth or an impressive business résumé.
He arrived with a dream.
Inside The Space, Bruce discovered that he could still contribute.
He could listen.
He could learn what people were trying to accomplish.
And when he recognized two people who appeared to belong in the same conversation, he could introduce them.
That experience changed the way Bruce thought about contribution.
Years later, writing books became another way for him to conduct ideas, information and encouragement to people he might never personally meet.
Helping other people keep their dreams alive can help
keep your own dream alive.
Bruce's Story
Now It's Your Turn
What Is Your Superconductor Power?
Perhaps you are a Connector who naturally recognizes people who should meet.
Perhaps you are an Encourager who helps people keep going.
Maybe you are a Teacher, Mentor, Creator, Leader, Listener, Problem Solver, Opportunity Maker or Dream Builder.
Your Superconductor power may be something entirely different.
The important question is:
What do you naturally conduct to others?
Once you recognize it, use it deliberately.
Take the 30-Day ChallengeExplore the Books
The Superconductors Series
The Superconductors II
Discover Berny Dohrmann, September Dohrmann and the people who helped power CEO Space through connection, leadership and possibility.
The measure of a Superconductor is not how much success
stops with them. It is how much possibility passes through
them on its way to someone else.